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Once again. AdVibe.com will take care of you.
Publicist - You’ve spent lots of time and money planning and executing your dream. Don’t believe the myth, if you build it--they will come. (Well, maybe if you have a prime location and your name is Wolfgang.) Even if your investors are high profile celebrities or your chef does cartwheels in the creme brulee, customers have to be clued into this phenomenon.
A publicist will send press releases to newspaper and magazine editors, restaurant critics, radio personalities and related Web sites. She/he will begin the buzz and leave their mouths craving for more. Your customers are continually looking to taste the newest trends or bite into brisket like mama made. A good publicist knows there’s more news than what’s on the menu. Press releases related to design and construction are sent to related trade publications and overcoming business obstacles and financing are sent to business editors. Everyone is hungry now.
Remember the most important thing is ADVERTISING AND MARKETING. YOU CAN HAVE THE BEST FOOD, But if NO ONE KNOWS... you can't sell! |